The 2-word phrase metamorphosising you into a benefactor

Came across this question on social:

‘What’s the best exercise to get good at keyword research?’

A few answers went like “Buy a course and go over their keyword research process.”

The most popular answer went like: “The best way to get good at keyword research is to practice and take action.”

Nothing wrong with this answer.

In fact, imo the best way to master Google Ads is to practice. Google Ads is like playing the guitar (except the one has cords and the other has a black-box algo but you get the point).

But taking action is 1 of the terms that has been hyped in the online marketing world.

Especially on social including TwitterX or Linkdean go see how many posts go like:

“…take action…”
“…you should take action…”
“…the best way to go about it is to take action…”

The trouble is what if you take action but you’re heading in the wrong direction?

What if you’re acting like a headless chicken running around in circles?

Action is essential but… you gotta know where you’re heading to.

And the only way to be aware of where you’re heading to is to plan your next steps before taking action.

It’s about balancing theze 2 and not going for either 1 or the other.

Same goes with Google Ads — if you want to get good at keyword research plan before you act.

Meaning it’s wise to read and learn a bit before jumping straight into the Google platform to test new keywords.

It will save you wasted maney you would have wholeheartedly donated to Google.

If your aim is NOT to be Google’s benefactor I suggest you go here:

https://wearesavoury.com/opt-in/

DBGB: Don’t Be Google’s Benefactor