1 Simple Way to Write Better Headlines

Let’s talk about a simple yet effective method you should keep in mind when writing headlines for Google Ads. Warning: Guru fanboys excited about ninja tricks and magic potions can click ‘X’ and leave the page becasue this method is nothing than fundamentals of Direct Marketing. Still here? Let’s talk about the method: Start your […]

Negative Keywords in Google Ads

What is negative keywords in Google Ads? As you might already know Google’s most common campaign is Search where you can choose keywords that trigger your ad. For example, if you’re a landscaping company, you can target the ‘landscaping companies near me’. When a user types in the above phrase or similar one, Google will […]